The British carrier will trial a new queuing technology which will help manage the flow of passengers at the airport. The new technology would allow travellers to virtually queue check-in by pre-booking a slot on the app in advance of arriving.
The airline will be trialling the new digital queuing technology got three months on selected flight from Terminal 5. Customers will be invited by email to book their personalised check-in time and the app will then notify passengers when it is their turn to check-in. The service is optional and if customers choose not to book a slot can proceed to check-in as normal.
Whilst British Airways is the first airline to trial the new technology from Qmatic, the service has been successfully used by the Post Office, BP Service Stations and the Tate Modern.
Declan Pollard, the Head of Heathrow Customer Experience at British Airways said:
“In this new Covid-19 era we know that customers have been travelling less frequently than they normally would, and in most cases not at all. We understand many people will feel unfamiliar with the airport journey, so we are committed to exploring how technology can simplify that experience for them.
“This technology means that our customers can plan their departure knowing that they have a personalised check-in time. We think this technology, coupled with digital travel apps, will help efficiently manage the flow of customers in the airport at any one time and give our customers reassurance.”